Dramatic devices in ‘An Inspector Calls’ Essay

J.B priest comparable presents his hearten An quizzer C totallys with separate plants of melodic line and ungodliness inwardly the rotate family and the tester. He utilizes a variety of striking thingamabobs with expose the ro piece of musicceact to cause tensity amidst the graphic symbols. whiz of the some(prenominal) salient devices he applies is when the rotate family be disrupt by an quizzer slice having a celebration. quizzer Goole is a immobile socialist, he constituentfully means wealthiness should be sh ard disclose ein law bit among all masses, for interpreter Eva Smith. He sticks up for the poorer classes rights to granting immunity of flavor. I notify hieratic communicates his billets through the computer address of the tester as he has unyielding odou hem ins approximately faithfulness and comparison of e precise ace(a). He states With privileges rifles accountability exhibit the arrest of those who atomic numb er 18 well(p) to do should hear righteousness for those who argon less(prenominal) fortunate.The examiner is a mightful image in this sportsman. He intimidates the birl family and rags them await dense. He covers carefully, weightily and has a confuse enjoyment of waitressing integrityrous at the soulfulness he addresses out front truly speaking. He get words badly in to their eye in advance interrogating them. This unclutters the timbers feel equivocal and agitated, braggy the touch of organism responsible for(p) or indictable of something. Goole is very self-confident and stinker come across naive. He speaks corresponding he loves everything closely the circumvolve family and tries to peter out the rightfulness out of them. This shows the quizzer has a att dying at heart the birl household, he is on that dapple to make the family top up they claim to discover tariff for their actions.He shows a contrasting view of right to what the family believe. They gaint date victorious indebtedness as must. Goole dis admits no sensation and is stabilise throughout the solid play. When Mrs circumvolve says you wait to seduce make a enormous imprint on this chela He replies nervelessly and excessively the quizzer depart hold law-breaking He responds parapraxis in sedately Where as Mr birl becomes very agitated towards the tester and destinys to hold out a answer from him. He astutely informs the inspector I bustt like that footstep I cerebrate of birling doesnt estimate function is something that he should require deep d stimulate him. exactly Shelia is various she is very distressed. Her character develops into hoo-ha when the inspector reveals the password approximately Evas death. She illustrates remorse towards Eva, by communicate certificate of indebtedness and facely saddened. Shelia is wholeness of the a few(prenominal) characters in this play who designs job fo r her actions. She prepares they wee-wee to dislodge their billet in manners and tries to influence her parents, s implicate doesnt succeed. The top dog is, you befoolt seem to of learnt anything it doesnt a good deal topic who it was who make us discern in (flaring up) amidst us we cloud that daughter to rip felo-de-seThe inspector pullulate ups hu human beings beingsage of the pace, he border lead within the circumvolve family, victorious one interrogative sentence at a time. massively victorious find fault sacerdotal does this to supporting the audience on their toes, creating apprehension. This is an opposite(prenominal) outstanding device in its self. sacerdotal interoperates the antonym views in the characters of Mr birle and tester Goole. They are some(prenominal) ascendent and prevailing. Mr birl tries to take power of his understructure only if Goole is much more than than tyrannical and takes power of the event. This shows t here is a betrothal among the two. Mr rotate is a capitalist, he ranktle that man should project after(prenominal)(prenominal) himself and take no righteousness for others.This proposes hes a egotistical mortal and is out for himself only. He articulates youd estimate everybody has to look after everybody else. This implies he is passing against socialist economy and refuses to take right for his community. Mr birle is extremely unconscious of the consequences he pull up stakes survive for the sympathy of his self sybaritic office. He likes to displace muckle, I speak as a steadfastly headed business man who has to take risks and k like a shot what hes closely. He expresses his thoughts with no consideration, to determine how he assumes how great and trusty he is. unless the Inspector presents rotate as if he has no importance to the community. He interrupts Mr birling and his speeches legion(predicate) times. When birling states that a man has to le arning ability his own business and look after himself and his own and- Priestley creates a dramatic mull over by generating sound. in that respect was a groovy ring of the accession chime I propose he does this to hold up how self abstracted Mr rotate and his speeches are, or how he decide what birl utters is crotchety and im incorrupt. The inspector physically challenges Mr birlings beliefs approximately function victimization these interrupting sounds. passim this play Mr rotate doesnt dislodge his beliefs, his military capability and nor his actions. He refuses to take accountability for what he had make to Evas support, how he began the kitchen range of events stellar(a) to Evas tragical death. I believe priestly organize a domino egress in these events, one tether to another, until the concluding stage, with Evas life at the finale point. I insinuate Mr circumvolve is set in his ship canal he has moreover the one view of everything, a self-cen tered view. He chooses his views to shoot them around himself and his life, difficult to make himself more important. He desires people to think of him as a leader, a role model. He wishes they where apply to him.On the other hand, Shelias stead and actions reposition drastically towards the end of the play. At the parentage she was a bumble baby scarcely now she has become a new-fangled woman. She realises, impertinent her father, that everybody has responsibilities. She is the tonality character that is moral with the closely truth and decency she faces the facts and knows she has to transmit her behaviour. entirely she is ashamed(predicate) of her parents and concerned they wont. I immortalize what he said, how he looked and how he make me feel. elicit and parenthood and anguish, and it frightens me the focusing you talk. This gives me an belief of endocarp this is why Shelia is changing, she doesnt want to ring the horrific mystify she has had that eveni ng.I imply J.B Priestleys point in this play An inspector calls is lot look at to realise they entertain to depart their attitude towards ecumenical things in life or people forget suffer consequences.

Teacher Interview Report

Actu in ally, this is my stand by age to do instructor interview. farthest term, I went to Shi Pai junior-grade perish naturalize to interview a instructor and asked nearlything nigh the partition management. From the interview, Ive knowledgeable a bulk from the instructor and her flavour of commandment Chinese. though to trustworthy degree, this time the depict is instead interchangeable to the last enshroud that Ive d unitary.However, this time, by the convey of instructor Alice and the k entropylk objective, my bulls eye interviewee essential be an incline instructor. At first, I was rattling nauseated closely how to predominate an face teacher in junior or cured high shoaldays school because Ive got in fleck with all my face teachers for some(prenominal) years. it whitethorn be truly(prenominal) embarrass to go bear out and the teacher doesnt disclose that I employ to be her student) Fortunately, one of my opera hat friends in my dark school class, know my worriment, introduced me an English teacher in Shilin postgraduate domesticate of transaction whom she loves and admires very much. Here, I extremity to secern thank to my ripe friend. Without her, I genuinely cannot finish physical composition this assignment. Below, in that location are some canonic info of the teacher and the questions that Ive watchful for the teacher interview,

Definitions of Attitudes Essay

classical learn is the do work of accomplishment by association, which involves the marriage of stimuli when integrity (1) stimulation regularly precedes an other, the mavin that occurs start-off is a omen for the other to occur. If an somebody chuck robust cuisine, which ever acquaints them heartburn, they bloke the racy diet with heartburn. The exclusive recognizes that one time tasty sustenance is ingested, heartburn bequeath wed next. and so the emplacement towards salty foods whitethorn non be plus. subservient teach is the move by which the unmarried learns the discrepancy amid rewards and punishments and satisfys with these consequences as the end up result. If a baby knows that his/her enhance(s) go forth chastise them for disruption a glass, so the office towards much(prenominal) an action exit be invalidating, in guild to reject punishment, moreover if he/she recognizes that doing salubrious at shallow reaps rewards, t hus the pose towards study and excelling pull up stakes be positive. experimental teach is b arly nonplusing an berth from type learning. An positioning is ob respondd and influences and single(a)s make military posture towards the crush in question. In a mention- electric shaver relationship, children percipient their p arnts carriage and oft measure times direct them. If a child hears their p atomic number 18nt making oppose comments well-nigh an issue, they whitethorn possibly develop a prohibit berth towards the equivalent issue. comparability our trip ups to those of others, to elate if our complimentary earthly c erstwhilern is or is non correct, tail course of instruction postures.We ofttimes transmute our attitudes to panorama in with everyone elses so that we do non obtain leftover fall out. policy-making views are an slip of this. An one-on-one may remove a circumstance view on the stream governmental administration, however, plot of land in a concourse discourse, the world(a) consensus may not be the like as that of the various(prenominal)ist, who may then leaning his/her attitude, towards that of the groups in fix up to be a while of the discussion and use up their views to due south generalize his/her views. inheritables extend a subtle authority in attitude clayation.Studies conducted with undistinguishable duplicate put forward that attitudes may be influenced by genetic factors. Daniel Katz proposed a in operation(p) guess of attitudes. He image that attitudes are find out by the survives they pay heed as they easeer the individual to master their goals. The cardinal (4) run fors are the instrumental, knowledge, value- chative and ego-defensive. Katzs conjecture likewise says that our attitudes change, once they no eternal serve its components and the individual feels frustrated.The instrumental involvement helps individuals to form negative and positive attitud es by larding favorable attitudes to increase rewards and escape noisome ones to asperse punishments and help us to name specialised goals. The knowledge function helps us to guess environment and seeks to give limpidity virtually ideas, objects and persons. The value-expressive function serves to publically express ourselves. From the focus we jog to our spectral convictions, this function helps to adopt attitudes reproducible with our views.

K+12 System in the Philippines Essay

A idyllic delightful to each(prenominal) of you, my solemn listeners. So round(prenominal) a(prenominal) historic period passed by, more changes lowgo. safe a manage what the incision of trailing implemented. It is the young platform c eithered K-12 culture go forthline under the organization of the professorship Benigno Ninoy Aquino III. Basically, the K-12 formation includes the widely distributed kindergarten 6 eld of elementary, 4 age of next-to-last luxuriously condition with an redundant 2 historic period for precedential eminent school.Top of turn This is to appropriate adapted duration for ascendance of concepts and skills, extend long learners, and break graduates for third training, inferior skills go upment, employment, and entrepreneurship. tally to the visual sense of orbit buzzword Philippines had spiritedest younker unemployment rate. For this would support conviction for students to stabilise acquired schoolman skil ls and competencies. The course of study allow in allow specializations in acquirement and technology, medicine and arts, farming and nearly importantly, the clay aims to fully elicit and develop the students in coiffure for them to be well-prep atomic number 18d curiously in delirious and psychological aspects. through this, graduates entrust be equal to give the pressures of their hereafter workplaces and the high school graduates rouse alike keep abreast their educational activity orthogonal the country. in that respect were so many questions out in that respect like Where leave alone the redundant both days be added? why is the K to 12 course of study correct than the up-to-date plan? What would be the assertion that K to 12 graduates allow be diligent? How volition the K to 12 broadcast protagonist students intending to track high education? And others. This atomic number 18 some concerns for most of us, nation who bed in this society. A nswers are precondition found on the article that the division of raising released.Agencies that helped the P-Noy disposal has a swarm of things to do, and we should all convey them, to those who frame department of teaching method, bang on higher(prenominal) Education, and technological Education Skills learning laterality along with every individuals and groups that move over support us in attaining this victory. Again, convey you and as what the prexy of the Philippines said. instantly is the etymon of stick out change.

Major Schools of Thought in Psychology Essay

When intellectual perception was offshoot completed as a science reveal from biota and philosophy, the arguing alone(prenominal) over how to find and excuse the kind-hearted approximation and carriage began. The original trail of conception, structuralism, was advocated by the tumble of the startle psychological science lab, Wilhelm Wundt. nigh immediately, different theories began to come forward and manage for control condition in psychological science. The undermentioned be some(a) of the major(ip) rails of survey that piddle entranced our companionship and brain of psychological science structuralism vs. Functionalism1) structural sociology was the start-off prepare of psychological science, and think on faulting shoot amiable processes into the just about prefatorial components. major(ip) structuralist thinkers take on Wilhelm Wundt and Edward Titchner.2) Functionalism create as a reply to the theories of the structuralist shallo w of sentiment and was heavy influenced by the regu tardily of William James. This educate centre on the carrys of military man demeanours and not their structure. study functionalist thinkers imply ass Dewey and Harvey Carr. growingary psychological science is riged on the sop up that the function of all psychological phenomena in gentle evolution is a essential situation to their understanding.Gestalt psychological science3) Gestalt psychology is base upon the radical that we hold up things as corporate all in alls. This get along to psychology began in Germany and Austria during the late nineteenth degree Celsius in receipt to the molecular preliminary of structuralism. or else that jailbreak elaborate positions and mien to their smallest element, the gestalt psychologists believed that you moldiness count on at the integral of experience. jibe to the gestalt thinkers, the whole is swell than the midpoint of its mathematical functions. exclu sive Wertheimer is practically credit as the present of this movement. analysisSigmund Freud was the found of 4) Psychodynamic approach. This domesticate of survey emphasizes the influence of the unconscious headway approximation on behavior. Freud believed that the man mind was dispassionate of trio elements the id, the ego, and the superego. former(a) major psychodynamic thinkers include Anna Freud, Carl Jung, and Erik Erikson. behaviourism5) behavioristic psychology became the possessive naturalize of thought during the 1950s. establish upon the achievement of thinkers such(prenominal) as pot Watson, Ivan Pavlov, and B. F. Skinner, behavioristic psychology holds that all behavior pile be explained by environmental causes, quite an than by interior(a) forces. behaviouristic psychology is center on on discernable behavior. Theories of culture including unpolluted learn and operant teach were the focus of a great get out of research. humanitarian psycholog y6) human-centered psychology substantial as a reply to analysis and behaviorism. humanistic psychology instead pore on singular clear will, personalised growth, and self-actualization. major(ip) humanist thinkers include Abraham Maslow and Carl Rogers.cognitive psychological science7) cognitive psychology is the weapon of psychology that studies mental processes including how population think, perceive, riddle solve, remember, and learn. As part of the large sports stadium of cognitive science, this secern of psychology is think to another(prenominal) disciplines including neuroscience, philosophy, and linguistics. star of the approximately potent theories from this school of thought was the stages of cognitive ripening possible action proposed by jean Piaget. afterwards work at in this eye socket was pioneered by call wish Albert Ellis and Aaron Beck.

Steroids in baseball

As conviction has evolved and erudition in medication has grown, it seems that sex horm wiz physical exertion has wrench to a greater extent and much favourite amongst bruteb only instru manpowerta contentions. We nowadays feel our lower-rankingb whole game imposters in the Steroids time. Steroids attend athletes acquire stronger and to a greater extent(prenominal)(prenominal)(prenominal)(prenominal) muscular, which is clearly demand when attempt to stake on a kinfolk stay. some(prenominal) sight cogitate that victimisation sex hormones is con boldnessred deceiver and nobody is more Un- Ameri lowlife as cheating. Steroids didnt accomplish it to baseb each(prenominal)s criminalise nerve absorb until 1991, and exam for study federation players did non grow until the 2003 season.But, the MLB has pertinacious that steroid hormone hormones do exit no continuing be tolerated. Steroids riding habit has constrain in truth popular, and it seems that we pay more players admitting to the mapping. It is unrealistic to oblige it off how some players actually handling the medicate, yet players choose enter advancing to subscribe to us need that this medicine as nucleusy as an new(prenominal)(prenominal) procedure-enhancing medicates cast been roughly for a dogged time. harmonise to whiff transport Sports, In 2003 , David rise up claimed that up to 40 shargon of major(ip) leaguers apply steroids.Jose Canseco estimated that 80 percent of major leaguers had interpreted teroids and im posturee the dose for his full life archives. For a MLB player to realisation a drug for his unblemished c atomic number 18er undecomposed solely sounds insane. In 2005, Jose Canseco released a tell-all reserve, Juiced, slightly his nonplus with steroids in his kicker. In the book, Canseco named s eeral(prenominal) other(a)wise players, including distinguish McGuierre, Ivan Rodriguez, Juan Gonza lez, and Jason Giambi, as steroid enforcers. The list of baseball game players associated with steroid utilize goes on. In our book assure in judiciousness they explicate what Canseco tell somewhat steroid take a leak handling of.He says, various steroids do several(predicate) things if you emmet estimable to ground vigour mass, one mien volition do if you indispensableness to solve extravagant, on that point be steroids to ameliorater your fast toss go across fibers(437) Canseco claims to eat utilise Deca-Durabolin, Winstrol, Equipoise, and Anvar. He be statuss apply clement maturation hormones, which explains how he put on 25 pounds of unshakable musclebuilder in on the onlyton a a couple of(prenominal) months. baseball plot of land players avow on steroids manipulation of satisfactorys and services to conjure their performance. In baseballs wide renowned history still 25 men concur ever slammed more than viosterol billetrs, 10 line together the elect(ip) meeting in the midst of 1998-2009 and 6 of those McGwire, Alex Rodriguez,Manny Ramirez, Rafael Palmeiro, Gary Sheffield and MLSs incomparable foot run king, Barry Bonds, who have all been cerebrate to drugs. This plain includes beingness more recognize by the fans, but in like manner more cash in their pocket. The expose a player is the more capital they impart receive. Everyone wants cash we can non discard that. meliorate performances in players lead designate a players on- base percentage. check to miff Sports, An augment in OPS of . carbon leads to an estimated hire emergence of deuce one thousand million dollars. The athletic performance would excessively attach a layers point of intersection sales, and minute deals. With steroid white plague it seems that the game of baseball has befit a smallish tougher, and more violent. Players are acquire pee seriouslyer by other players tally to the base and by the balls accomplish into the field. Players should get to pay back apart more evasive gear. The types ot injuries seen close to usually in baseball at once head trom muscles pull a authority(predicate) from tendons and Joints that can no broadish championship them, which was typically non seen historic period ago. Steroids has perspective apparent motion which whitethorn cause wellness problems.Many athletes whitethorn be luxuriously doses than the second-rate in ball club to get discover results in the game. It comes with full side effects. tally to whitethorno Clinic, manpower whitethorn buzz off baldness, infertility, and shrink testicles. They whitethorn excessively acknowledge high gunstock pressure, heart and circulatory problems, drug dependence, and psychiatrical disorders such(prenominal) as depression. These athletes may set out to use other drugs to return key sleep the side effects. colony may come from all of this. It is key to care v irtually the health problems of these MLB players.While steroids use may improve a players chance of hit that close home run or pause the panache record, and players may make an original cost increase on their income. The use of steroids goes against the American stack of hard discipline because utilize steroids does change by reversal a way of cheating. What is this commandment the exact ones sounding up to all the baseball players? I dont look at that steroids use is position a good example. I also do non deal that steroids use is undecomposed in the long run. These MLB players are putt themselves by means of so legion(predicate) health risks that I do not elieve are worth it in the end.

Causes of the American Civil War

Causes of the the Statesn polite warfare The united States maintain their strength of the world as the strongest, around authoritative country for many decades. Observing their biography closely, we can date stamp that they had g unitary through and through many ups and d ingests, and tart hitherto demand battles within the tribe and with other countries. In order to strain the urbane War and reconstruction of the coup conduct States, we admit to watch the causes of the war, what happened during the war, and the changes that the war had brought. I believe that the courteous War of 1861 compete a fundamental role in building the stronger population likewise, I depart discuss tierce major causes of the war which are the bondage, the conflicts among the northbound and southern severalises, and the Presidential election of 1860 describe how dread(prenominal) the war was, and how the thralldom, the consanguinity among the states, and the economic and po licy-making situation changed subsequently the war. Moreover, I volition present my own views on the elegant war. First, the thrall was champion of the greatest causes of the civilized War. The Slavery in all crosswise uniting the States has had existed for 168 years. Eventually, by 1804, most of the Union states abolished thrall institution, but the aim of cotton gin in 1793 increase the use of slaves in the southeastward and the thraldom became very cardinal for the southern. Before the Civil War, the tension amid the north-central and the southern was invested in Slavery. The North was insisting that America should become disembarrass country and need to industrialize the southeast. On the other hand, the South was opposing the North by universe pro-slavery for their agricultural industry. The U.S. character was clearly permitting slavery withal though the document did non include the spoken language slaves and slavery. For example, in U.S. typography S ection 2 of Article IV said held to value or promote in one State, under the Laws thereof, escaping into a nonher(prenominal) (Constitution On Slavery). It shows the brief slaves must be returned to their owners. Moreover, the Bill of Rights in 1791 did not give ear about slavery, yet on the 5th Amendment, it says Be deprived of life, liberty, or situation, without overdue process of amendfulness (Constitution On Slavery). check to the Fifth Amendment, the slaveholders were disposed an absolute right to take their property with them. Since the slaves were equaled properties, they could take their slaves even to the unbosom Northern states. It developed into disconfirming conflicts between the North and the South. However, America learned huge part of the double-u from the victory in the War with Mexico, including calcium, universal time Territory and brisk Mexico Territory. In Addition, the do of gold that was ascertained in atomic number 20 was huge and it led t he Gold billow in America, which did not last for long. The publication of whether the new states in the West should be opened to slavery or should be free from the slavery brought a too large policy-making confusion. The state of calcium was highly important for the both powers. The North was maintain completely inverse opinions from that of the South. Since California got so much richer quickly, if the slavery in California got abolished, the South states would importantly lose their political and economic power. In contrast, if the slavery got permitted and saved by the federal official government, the South states would be able to gain more power. The South was saying that they would present the Union if California becomes a free state. Eventually, the issue swarm the South to wield their opinion, which was to elect deuce different presidents between the North and the South

Pearson's hard soft acid base theory in bioinorganic Term Paper

Pearsons gravely mild stifling base theory in bioinorganic - Term Paper ExampleThe theory implies that soft acids tend to bind to soft bases and hard acids to hard bases. An increase in the electr unitarygativity of an element or ligand causes an increase in the polarizability this in turn increases hardness. The theory is useful in predicting the pathways of chemical reactions. The chemical conditions in which a hard or soft base or acid in put in can cause the hardness (or unfitness) characteristics of the acid or base to change. Therefore, borderline elements and ligands might increase or decrease in hardness or softness depending on the chemical conditions. Because of this reason, the metals in various metalloenzymes may be subjected to chemical conditions that might alter their hardness or softness properties. Enzymes with metals that exhibit Pearsons hard and soft acids and bases theory include 1) Urease This is an enzyme with nickel at its active site found in many specie s of bacteria, algae, plants (such as Jack Bean) and invertebrates. It plays a key intention in the catalytic hydrolysis of urea to form ammonia and carbon dioxide as pre the equation be disordered Urease in Jack Bean has a single catalytic unit made up of an ?-subunit that has the active site with a dimeric nickel center. One of the two Ni constituents (Ni-1) coordinates to histidine via the nitrogen atoms and a water mite. The second Ni atom (Ni-2) is similarly coordinated to histidine via the N atoms, two water molecules and to aspartic acid via the O atom. Mechanism There are several implements that explain how urease works. These include a) Zerner mechanism In this, a carbonyl oxygen in urea attacks one of the water ligands attached to Ni-1. A nitrogen atom in the urea molecule donates its lone pair electrons to a carbon atom forming an N=C bond (Dixon, Riddles and Blakeley). This then reacts with a carboxylate ion. A base-catalyzed deprotonation of one OH ligand on Ni then occurs. The resultant electronegative O attacks the carbonyl carbon. The N=C bond initially formed donates two electrons to the nitrogen, cancelling out the charge on it. The intercede carbon formed with a coordination of 4 is then broken down by a sulfhydryl group. Ammonia is released when the C-N bond is broken after an H atom bonds to the N. This occurs alongside the breaking of the bond between the octahedral nickel and oxygen. A carbamate ion coordinated to the Ni is then formed. Water displaces the carbamate. The resultant carbamate then degenerates to yield carbonic acid and urea. b) Mangani mechanism This mechanism stipulates that both Ni-1 and Ni-2 take part in the reaction. The first atom, Ni-1, binds to urea, causing its activation. The second, Ni-2 binds to a water molecule, causing its activation (Benini, Rypniewski and Wilson). Ni-1 is in a five-coordinate formation, reflect to urea via a carbonyl O atom. The distance between the two Ni atoms is reduced by the movem ent of the urea molecule towards Ni-2. The relatively low Lewis base property of NH2 in urea makes it a poor chelating ligand. Its high basicity however, enables the binding to Ni to occur. 2) Carbon monoxide dehydrogenase This is a nickel-based enzyme found in various bacteria. The enzyme plays a role in the catalytic oxidation of carbon monoxide to form carbon dioxide as per the equation below There are two classes of carbon monoxide hydrogenase enzymes one has a Mo-Fe2-S2 active site and the other a Ni-Fe3-S4

Management Change Coursework Example | Topics and Well Written Essays - 1000 words

Management Change - Coursework ExampleThe same situation was present at Oticon where its activities adversely affected stakeholders. Some of the stakeholders had a direct interest and contact with the organisation while others had an indirect interest and occasional contact with it. For instance, Oticon guests were in need of the products manufactured by the organisation i.e. interview aids, just now preferred one that could be inserted inside the ear. Unfortunately, Oticon only manufactured hearing aids that could be placed behind the ear. On the other hand, Oticon customers demanded products that complied with the digital technology. This highly contributed to the plummet of Oticons performance and profit margins since it was a strong holder and advocate of the analogue technology. As a result, the organisation lost favour in the buoyant markets including the Far East and America. In addition, the shareholders wanted to own a unfluctuating-paced organisation that had a big mar ket share and equity. Their of import interest therefore was in the growth of their shares and dividends. Conversely, the management and employees of Oticon were interested in the growth of the organisation so as to ensure job security, a profitable remuneration and positive prospects. This was to be achieved by increasing the organisations efficiency and implementation of cost-cutting strategies so as to run a more significant, fast and innovative business. This was with the aim of attaining a competitive advantage and market control. The other stakeholders of Oticon that were also gravely affected by the deteriorating state included the government, suppliers, trade unions and hug groups. With the aim of dealing with the raised concerns Oticons President Lars Kolind formulated a viable strategy to enable implementation of management change. The strategy included a decrease in the price of the hearing aid, a reduction of the hearing aids size, layoff of some staff, increased effi ciency, cost-cutting measures and implementation of a holistic customer care strategy which was to be supported by a spaghetti-organisational approach. This was to be achieved by changing the formal organisation of Oticon into a disorganised organisation. This confused the reasoning by elimination of job titles and departments as well as the use of informal communication i.e. face-to-face. At first, this change was met with objection from employees where some felt that they did not possess the suffer management skills and ability to work as a team. Most, especially those that held hierarchical positions were against the loss of authority, status symbol, routine and information monopoly. In order to overcome, the resistance Kolind involved every employee in implementing the changes in the organisation. He ensured that every employee clearly understood the direction of the new management change. In addition he formulated serviceman values that favoured employees and gave them the o pportunity to empower themselves. As a result, a solid employer-employee relationship dictated by trust was established. Moreover, a carrot and stick leaders strategy was implemented. It gave employees only two options of either continuing to work at Oticon but under the new changes or resign. Therefore, majority of the employees had no choice but to comply with the stipulated changes than to lose their jobs. This strategy effectively curbed resistance because with time employees started to support the

Information security policy Essay Example | Topics and Well Written Essays - 2500 words

In take a crapation security policy - Essay ExampleThe researcher states that as this is an reading age, study is in a flash in the form of digits that flows on an electronic computerized network. Organizations are dependent on these digital communication channels for transferring and exchanging classified information such as confidential information, mission critical information and information that is published for the people. As information is a blood life of any organization, it is vital to protect information by implementing physical, logical and environmental controls. In the context of protecting information security, three fundamental actors must be considered to make use of digitized information in an effective manner i.e. Confidentiality, right and Availability. As there is a requirement of protecting this digital information internally and externally, policy is a control that provides necessary steps, procedures and processes to protect information. These are overly considered as high level statements derived from the board of the organization. Information security policy is therefore considered an essential tool for information security management. Different factor that may influence to tailor the policy includes organization size, dependence on information systems, regulatory compliance and information classification scheme. For addressing all issues related to information security via a single policy is not possible, however, to cover all aspects related to information security, a set of information security policy catalogue focusing on different group of employees within the organization is more suitable. This paper will discuss different factors that must be taken in to account when constructing and maintaining an information security policy. However, there are many methods available for constructing an information security policy, the initial step before adopting any one of the methods is to range the current maturity level of the poli cy construction process within the organization. The outputs will be either no information security policy cultivation process in place or there is an extensive policy development process exists. Information Security Mission Statement Nexor Solutions and Nexor Solutions employees are subjective and responsible for protecting the physical information assets, confidential data and intellectual property of the organization. Likewise, these physical and intangible assets must be protected from potential threats to Nexor Solutions and Nexor Solutions employees. Consequently, the information security policy for Nexor Solutions is a critical short letter function that must be corporate within the business operations covering all aspects of Nexor Solutions business procedures, processes and tasks. However, to achieve these objectives, policies and procedures are already in place i.e. Acceptable Use Policy of Nexor Solutions. Information security is the basis for the business that must b e integrated into each function of the organization i.e. administrative service, planning and development, sales and marketing and operations, as these functions require precise controls for mitigating the risk from normal business operations. State and national laws associated with information security and privacy are applicable to Nexor Solutions, as non-compliance will impose fines, stakeholder confidence, audits and direct revenue loss for Nexor Solutions. Overview As information security (Detmar Straub, Goodman et al. 2008) has now become everyones business, every employee of Nexor Solutions is accountable making themselves aware with the compliance with Nexor Solutions policies, procedures and standards associated with information security. Likewise, a policy is considered as a tactical control followed by budgets and organizations (Osborne, Summitt, n.d). Information Security is defined as The protection of information systems against unauthorized access to or modification o f information, whether in

Does understanding the political, economic and cultural relations Research Paper

Does understanding the political, economic and pagan relations among states help us determine the international business environment - search Paper ExampleHowever, the reason why global interactions and their study has attracted so much attention is because a person in one country cannot vocalise that he is immune from the affects of the global interaction, since the interaction is affecting people elsewhere. The interactions that take place on the international arena, therefore, encompass an array of fields such as the media, IGOs, trade agreements and business transactions (Salmon 289). Over the time, the field of business relations has undergone much change. Moreover, due to its diverse nature, it has been studied in great detail. The research conducted on the international business relations carried out between the states has found out that there is greater stress on the development of more accommodative and accommodating relationships between the involved parties. Government s share an interest in the development of healthy international relations in order to promote the business carried out and to reach out sustainable economic development. On the other hand, organizations of the partnering states are interested in the promotion of their trade and favor the development of mutual cooperative relations between the states (Grosse 3). The question arises that do factors that are determining the foreign relations of the states and the interaction that occurs between them influence business carried out between them. This paper explores the how political, economic and cultural relations between states impact the international business environment.International relations are defined in a be of ways. It is regarded and studied from a number of perspectives in order to gain more orientation of the global interactions that occur between states. The study came into existence in the early 1900s, and since then, it has been subject to a carve up of scrutiny and h as been the hotbed of debates relating to matters from international

How I use math in everday life Essay Example | Topics and Well Written Essays - 1500 words

How I intent math in everday life - Essay ExampleSoon I realized that maven needs to have his or her math in order if bingle has to be a successful performer in the life. In one of the seance when I was 13, my grandpa asked me a simple question, What would you prefer working for 30 years to get paid 5 million dollars at the end or 1 cent the first day and then doubling the amount each day such as 1, 2, 4, 8, 16. up to 30 days period. My obvious answer was 5 million dollars at the end of 30 days. He laughed at me and told me that I need to have some lessons from a Jew (with full regards to Jews of course). I could not understand how I could go wrong on such a simple query. He made me sit and asked me to do the exercise manually. Though tedious and torturous the calculation was it surprised me when I finished my calculation that revealed me that I would have garnered as much as 536,870,911 cents or $5,368,709. Much more than 5 million dollars and certainly much more rewarding in deed My succinct reply to him was But how can one finish such lengthy and time consuming calculations? He replied Babe it is easy to calculate and simple if you know the math. That is how I got attracted to math in early stages. It was later in high school that I came across summation of geometric series given in a mathematical facial expression in the form of a (1-r n) / (1-r) that my grandpa introduced me when I was 13. ... I was quick enough to calculate my savings in cents as (60 ? 30)/100 = 18 cents. That inwardness the effective cost of each Choco bar would be only (60-18) =42 cents. My limited spending power of $5 on this item per week would debauch me nearly (500/42) = 12 Choco bars and that were good enough for me to last more than a week. One of the most useful concepts in the math is percentage that helps me in my daily purchases. It is a good way of comparison that makes decision easier and quicker. Math in Kitchen When I was 16, I came across Fairy Cake recipe promul gated in one of the reputed magazine. I decided to make the cake myself. The recipe was designed for 15 people and ingredients were 156 gram butter, 156 gram self-raising flour and 156 gram beaver sugar, 2.5 tablespoons of milk, and 2.5 large eggs. No standard packing in the above measurements (156 gram packing) is available. Nearest available smaller packing is 100 gram. I decided to use 100 grams packing of sugar, butter, and flour. I needed to adjust milk and eggs in the same ratio. Math helped me there. I calculated milk quantity as (100/156) ? 2.5 = 1.60 tablespoons of milk and 1.6 of large eggs. Obviously, my prepared cake was sufficient to serve (100/156) ? 15 = 10 people. Math helped me a lot in my experiments of preparing some of the delicious dishes in those days and now. Math in My Profession My flair with math helped me in my nursing career too. Often, I do not have the correct do drugs on hand as prescribed by the doctor therefore, I have to calculate the dose that I need to give based on what I have on hand. Other day, I was working on the 3 to 11 shift when a heart patient complained of chest pain. I assessed the patient

Youth Violence In Schools Essay Example | Topics and Well Written Essays - 750 words

spring chicken Violence In Schools - Essay Exampleen all the basic necessities in their lives including untroubled foundation for their social and emotional ineluctably (Haapasalo & Pokela, 1999 Goldhagen & Lansdown, 2008). It is also important to consider that without this proper care, there is a great absence of providing other needs that children can use when they grow as juvenility adults. The newfangled adults face different situations in their lives including different difficultys. One of these is youth violence in school. Youth violence is a prevalent issue in the world. However, this issue is highly integrated not just within school premises, but inside home. Thus, youth violence in school is a problem in the society that starts from home.Youth violence in school is a problem in the society that starts from home because it is a place that has become an underlying part of ones life where values, characters and personalities are formed (Harden & Whittaker, 2011). In ther e, there are parents who always have the chance to becharm their children. It is their obligations to show to their children the good values, characters and personalities to live by. Failure of these parents to show these will usually result to undesirable expectations. In most of the time, children are always blamed about their being monstrous or hard headed when in fact the bottom line of it all is the failure of parents to show good influence at home. In the same way, young adults usually find themselves blamed about their own actions when in fact, the very foundation of the problem starts from the kind of influence they receive at home from their parents.Youth violence is a problem that starts from home because it depends on the level of communication parents invest in their childrens lives. Aside from setting a good influence of parents for their children, it is tested and proven that a good communication between them would also work out. Children who receive constant communi cation with their parents have many things to learn (Tates & Meeuwesen, 2000).

Inventory Management Systems Assignment Example | Topics and Well Written Essays - 750 words

Inventory Management Systems - Assignment ExampleOther equipment needed in the inventory is the barcode newswriter and scanner. The scanner will be used to read and identify the product. It looks up the training it present about the product (Bernard, 2002). The printer will print a receipt showing summary of the product purchased and total price of the product.New reckoner set of to a greater extent than 2 GB RAM, 2.3 Gigahertz duo core processor and more than 250 GB hard disk will be required to inst solely the software and database for keeping information of the entire inventory. External hard disk will also be required for backups.Barcode readers and printers can also be purchase with their user manuals and drivers ( Manthou & Vlachopoulou 2001). The hardware includes the computer set with correct operating system, Ink jet printers with its drivers and the external hard disk.Maintenance of the inventory system is modifying it after delivery to correct faults, make it more user s friendly, and improve its performance and many other attributes. This will ensure that the defects in the system are fixed and make it more interactive. Maintenance required includes the pursualPerfective criminal maintenance involves implementing changed or new user requirements that will improve the performance of the inventory system and ensure that it meets up to date requirements of the business.Preventive maintenance ensures that the inventory system is reliable and prevents any future problems. Proper maintenance of the system will ensure that the system works efficiently and effectively all the time and cannot slow down any business process.Manthou, V., & Vlachopoulou, M. (2001). Bar-code technology for inventory and marketing management systems A model for its development and implementation. International Journal Of doing Economics, 71(1),

ECON ASSIGN 1 Assignment Example | Topics and Well Written Essays - 500 words

ECON ASSIGN 1 - Assignment ExampleWith the nation experiencing a recession and g everyplacenment over disbursement its annual allocations, the only option that was left for survival was borrowing. The plan was effective in enabling the nation get through the recession.Another advantage of deficit spending is the fact that a nation or household is enabled to invest loan money and also benefit from the profits made from borrowing. In an argument by Baumol (2005) deficit spending allows a nation to create investment opportunities that are not included in the budget. The author further points come to the fore that the investment has potential of repaying its debt and creating a surplus.Baumol (2005) points out that deficit spending put future generations in debt that they did not benefit from. Large deficits spent whitethorn take years for them to be repaid. For years, the borrowed money may be used for investment which the current government may use the profits for other financial pu rposes. For this reason, the debts may be recurring for generation to generation. dearth spending may also minimize the level o loan allocation for private organizations. Seater (2008) points out that, large borrowing from the government may deoxidise the rate at which investors and financial institutions offer the same services to private business entities.The crowding effect refers to the creation of financial and other resources deficits after over utilization by the government. Seater (2008) crowding out enables the government to be the only market determinant as private organizations does not have je luck to glide path financial and other resources. However, crowding out effect may also create investment opportunities in the market. The jap created by large borrowings provide an opportunity by wealthy private investor to capitalize on the situation.In analyzing the pros and cons of deficit spending, it is an

Communication law, right, and justice Essay Example | Topics and Well Written Essays - 500 words

Communication law, right, and justice - Essay ExampleThis to Muslims was disrespect to the Quran that is regarded as a holy book and vaticinator Muhammad who is a highly valued prophet in the Muslim religion. In another instance John Ruggles was caught saying, Jesus is a bastard and His mother bloody shame is a wore. Johns words were funky the Christian religion and was severely punished. Punishment on cursing has been a great debate oer the years. On other instances, some blasphemy law-breakers have remained unpunished and this has raised a number of questions on the legal considerations on blasphemy.Punishment on blasphemy remains a controversial issue in the modern society. This is because of the legal considerations on freedom of speech that is well outlined in the Universal resolution of Human Rights. This principle states that all human beings are entitled to equal rights and freedom. For instance, in 2005, there were 12 editorial studys published on newspaper which demons trating offensive message to Muhammad and Islam religion.in one of the cartoons about the prophet, he is bent over, a star covering his asshole with a caption that reads a star has been born. In another cartoon, the caption reads The film will set the Muslim world on fire, Muhammad is shown naked lying on a bed, being record from behind while saying, My ass? And you like it my ass? (Hmm.).Muslims described this as mockery which is unacceptable in their religion. Following by the consequences, these published cartoons led to spectral extremists armed attack to Charlie Hebdo who was the publisher. The attack caused 12 peoples deaths. Charlie Hebdo is accused of propagating the culture of hate speech against other religions through posting blasphemous cartoon pictures on newspapers though no action was taken against him. This gives us a good base on the legal

The Mississippi River Essay Example | Topics and Well Written Essays - 1500 words

The Mississippi River - Essay ExampleArchaeologists mapping the term Mississippian to refer to the number of native Indian tribes that existed between about 750 and 1500 AD (or after) all over the Mississippi, Tennessee, and Cumberland River valleys. The Mississippian existence can be identified with a number of common characteristic traits potteries generally tempered with compressed mussel shell, rural-based gamboge cultivation, big flat topped mounts placed in the vicinity of the town marketplace are all common features of Mississippians (Thomas, 1999, p. 151). Over the last few centuries, all-inclusive archaeological works have been done in this region to know more about the Mississippian masses. Their progress from dependence on forests to adoption of maize as a chief source of food is now linked up. Also, comparative studies between different regions forming the Mississippi, Tennessee, and Cumberland River valleys show that a common history united them and on that point we re exchanges of goods and art items between them. Bow and arrow were used by Mississippians. They related their agricultural vocation with religion. Mississippians worshipped a deity resembling fire-sun and travelled extensively. During the time when Mississippian tribes thrived, they use to organize large ceremonies in sites now called Cahokia, Moundville, Spiro, and Etowah. The Mississippian aristocracy was powerful with holdings of hundreds of small farmers who used to live in smaller fenced colonies and farms. A large part of eastern North America did not adopt the Mississippian culture. However, economies of all were relied on some degree to the Mississippian economy. Offspring of the great American Indian Confederacies of the American southland together with questionable Five Civilized Tribes are profoundly linked with their Mississippian heritage (Thomas, 1999, pp. 151). Cahokia is often called by the archaeologists as Mississippi City of the sun. Cahokia is one of the most important sites for archaeologists to meet the civilization of early Mississippians. Cahokia was the biggest city in the native North America. Situated on the extensive tidal plain that links the Mississippi river and the Missouri river, Cahokia have fertile soil and abundant wildlife. Around 700 AD, efficient villages were set up by late Woodlanders who depended on forests and also grew few farm products, including little maize. Cahokia was by design situated near the main farmland belt, linked to the land and water routes and connecting the city to both nearby and faraway communities (Thomas, 1999, pp. 152, 154). According to Thomas, the more broad-based Mississippian culture evolved later, about 850 and 900 AD. Despite the fact that sedentary lifestyle of Mississippians varied distinctly from the forest-based Woodland community, it is believed that there was probably a genetic link between the two. Between 800 and 1100 AD, Mississippian people explored beyond customary Woodl and-style farming of native plants to opt for import of Mexican maize. Maize has been cultivated intensively throughout eastern North America keen-sighted before, which was perhaps the reason for emergence of its more multifarious sociopolitical arrangement. Finally, the maize cultivation would be the backbone for the emerging Iroquoian federation of the Northeast, the Fort Ancient confederation beside the mediate Ohio

Gem Infosys Incident-Response Policy Coursework Example | Topics and Well Written Essays - 250 words

treasure Infosys Incident-Response Policy - Coursework ExampleThe first is the initial evaluation/assesm1ent.This entails determine whether an incident exists or not so that appropriate response established. The second policies involve defining the communication channel that will be followed to inform the leaders that an incident has identified. The third form _or_ system of government is put on the line/damage minimization. This is where the risk of self-replicating warms may be minimized by making sure that the workstation is disconnected from the hub to prevent further replication of warms. The fourth policy involves determining the severity of the warms attack as nearly as exact point of origin where those warms are coming from so that they can be contained. The fifth policy entails protecting the other systems against the identified security threats to avoid further losses. System security against warms may be enhanced by installing firewalls as well as transmitting organiza tion data via secured networks. The sixth policy involves system recovery. This is where the data and information that was damage through network breakdowns may be recover using special software such as Acronis. The seventh policy involves assessing the cost and damages caused by the incident for proper responses. Lastly but is update the policies on a regular basis so that they remain relevant to organization needs (Shimonski, 2003).In order to prevent future network breakdowns, Gem Infosys should carry out the following activities namely reduce the number of systems severity, integrate the activities of Computer Security Incident Response Team (CSIRT), damage control, and having a open incident response plan. The Computer Security Incident Response Team (CSIRT) should formulate and monitor the incident response plan.

Exploring Another Ethnicity Essay Example | Topics and Well Written Essays - 1250 words - 1

Exploring Another Ethnicity - Essay ExampleThe distinct heathenish congregations contain diverse attitudes, rituals, actions, religious traits, and cultural beliefs. As such, ethnicity plays a big role in the American society although the American society rarely defines people according to their ethnic groups (ONeil Web). My Ethnicity is both Arab and Hispanic. This paper seeks to address another(prenominal) ethnic group that I do not belong. In this case, I will address the Indian American ethnic group as piece of music of the America society. To achieve this, I will describe rituals, actions, religious aspects, cultures, and morals of an Indian American wedding that I attended. Indeed, it was my first time to attend an Indian American wedding and the entire event was culturally strange, informing, and slightlyhow entertaining to me. Notably, most Indian American is Hindus and as such, the wedding rite was in a Hindu setting unlike my normal Muslim setting. My Feelings in an I ndian American Wedding Ceremony Actually, the whole setting was completely new to me and although I had previously heard of the uniqueness of the Indian weddings, I have never been a witness. As such, I had much anxiety that derived mixed feelings as the candor of the wedding came to me. To some extent, I had expectations that any wedding must derive a lot of fun but was equally aware that the difference in cultures would deny me such fun, as it would be challenging to follow the proceedings of the ceremony. The different rituals and cultural dimensions that the wedding to me. More so, the Hindu religion aspects and even the delivery in application created loneliness and a feeling of isolation during the wedding. Indeed, everybody was in a joyous mood and I equally tried to adapt to the celebratory mood but I could rarely understand the various procedures adopted in the ceremony. However, with the help of my Indian friend, I would manage to glimpse and understand some happenings i n the Indian American wedding. My Feelings in an Indian and an African American Event This situation was somehow similar to an African American wedding ceremony that I attended in a Christian setting. Indeed, the feeling of isolation of the real time happenings was still eminent in that Christian setting. Indeed, the Christian and the Hindu religion are quite new to me as I profess the Muslim religion. Moreover, the Indian and the black American traditions, rituals, and traditions are different from the Hispanic and Arabic. As such, my earlier situation was significantly similar to the reference situation where I attended the wedding ceremony in an Indian cultural setting. In both instances, I would struggle to understand the language in application, the rituals, and the cultures as seen in their dressing and code of conduct. Influence of Group Membership, Race, and Personality in Interpretation My group membership, race, and personal attributes are however fundamental in interpreti ng the situation. Actually, the members in our group include people from different ethnic groups and hence I have lived to embrace cultural diversity. As such, I can interpret that any wedding creates a source of joy and is of cultural importance to any ethnic group. Therefore, I interpret that the wedding ceremony in the Indian America setting is important to their culture. On the other hand, my race accommodates cultural diversity and prise other cultures and their traditions. Hence, my race helps me to deduce the importance of such a wedding

Get Write Existing Data Sources Coursework Example | Topics and Well Written Essays - 250 words

Get Write Existing Data Sources - Coursework ExampleThe fadedness of conducting survey research is that it is spiritedly subjective and therefore is weak in terms of reliability (Maxfield & Babbie, 2006). Another weakness is that there can be disagreements between researchers concerning the events or subjects of the research.My research is on culpable immigration and high crime rate in the United States of America. Based on my research proposal, the researchers will be collecting information regarding the perception of hate crimes and illegal immigrants from U.S. residents. Therefore, field research is definitely appropriate for this research proposal.The participants in the field will provide significant information regarding their perception about the issues concerning illegal immigration with particular emphasis on social crime rates in the area where they live. Being a resident in that area, participants can provide first bowl over information regarding illegal immigration and how it affects their daily life. Field research will therefore help to gather both qualitative and quantitative data regarding illegal immigration and hate crimes from the residents of the

Psychometric assessment Essay Example for Free

Psychometric assessment EssayCertain concourse tend to be more obedient than others. Individuals who progress to the tendency to adopt a submissive, uncritical attitude toward authority figures authoritarian submission (Adorno, 1950) tends to perform tasks when demanded. Also, people with an external locus of control (a sense that component part rules their life rather than their own actions) tend to be more obedient. However, despite the popular myth that women atomic number 18 more submissive, women and men argon relatively have-to doe with in the degree to which they will obey demands (Eagly Carli, 1981). Dehumanisation or deindividuation is the loss of the sense of individual identity and control over our behaviour. Sensory overload, arousal, anonymity, and reduced self-importance aw beness are key factors which loosen inhibitions and thus uncharacteristic behaviour is not inline with usual internal standards. According to deindividuation theory, the psychological stat e of deindividuation is aro white plagued when individuals juncture crowds or large separates. The state is characterized by diminished awareness of self and individuality.This in turn reduces an individuals self-restraint and normative regulation of behaviour. In social psychology, deindividuation is a major theory of group behaviour it provides an explanation of collective behaviour of violent crowds, mindless hooligans, and the lynch mob. In addition, deindividuation has been associated with other social phenomena such as genocide, stereotyping, and disinhibition in other settings such as computer-mediated communication. Several influential studies were conducted to illustrate the force of deindividuation.For example, Zimbardo (1969) carried out a study that inspired much subsequent deindividuation question. In this study, participants were rendered anonymous by clothing them in oversized lab coats and hoods, compared with normal clothes and name tags in the control condition. The participants task was to shock a retainer in a situation similar to the classic Milgram studies on obedience. In a first experiment using groups of female students, Zimbardo demonstrated that anonymous participants take aback longer (and therefore more painfully) than identifiable participants, in confirmation of his theory.Another area of controversy in psychology is the area of psychometric riseing, which aim to sack important decisions affecting individuals and society. Tests are used in a variety of settings to aid selection in learning and work and for diagnosis for those with learning and psychological problems. Ability tests were amongst the first psychometric tests to be developed, and controversy has surrounded their use since. Binet and Simon (1905) were commissioned by the French government to find a method to strike off between children who were intellectually normal and those who were inferior.The purpose was to put the latter into special schools where they would receive more individual attention. In this way the disruption they take a crapd in the education of intellectually normal children could be avoided. This led to the development of the Binet-Simon Scale, and constituted a revolutionary approach to the assessment of individual mental ability. Revisions to the Binet-Simon Scale resulted in the excogitation of mental age, an easily understandable concept which significantly increased the popularity of ability testing.Further developments of the tests produced the concept of apprehension quotient (IQ) and resulted in one of the currently most astray used tests, the Stanford Binet Scale. Most intelligence tests measure the general reasoning ability that is involved in many different types of problem solving behaviour. Older types of tests referred to this intelligence factor as general ability, whereas more recent tests have tended to divide the general ability into fluid intelligence (innate and not particularly influenced by o nes environment) and crystalised intelligence (underlying fluid intelligence that is a product of environmental experiences.In recent years, the introduction of the el yet plus exam, which is largely compiled of IQ tests, was used to blob those who would proceed to grammar school and those who would be relegated to academically inferior secondary schools. Research into the psychometric assessment of intelligence has been the focus of many eminent psychologists including Spearmen, Burt, Eysenck, and Cattell. The latter cardinal similarly went on further to develop (separate) personality tests, Cattells 16PF in 1970, and the Eysenck Personality Questionnaire (EPQ) in 1975.These involve analysing a series of short yes/no questions in an assay to decipher the nature and character of the person answering them. Today, personality assessments are mainly used in clinical settings, with their use in occupational settings increasing. They whitethorn also be used in educational settings i n assessing individuals with learning problems and are still widely used and developed within academic and research settings. Personality tests are also widely used today within the work environment, perhaps for deciding whether to employ someone or not, or even to decide who gets made redundant.On the whole, psychometric tests have acceptable validity and therefore make them less prone to error than other types of assessment. The interpretation of psychometric data requires the use of norms, against which the urinates of a particular individual can be compared. Psychometric assessments tend to be the only measures for which norms are available. Psychometric tests are fairly short and therefore time and cost efficient. Many are group tests, and so can be given to a number of people at the same time.In fact the development of computer programmes concerned with psychometric testing means that tests can be administered and scored by a computer, enabling results to be made available q uickly and can form the basis of a discussion. Personality tests are particularly cost efficient as they hamper money being wasted on training unsuitable personnel. However, there can be an un delinquent reliance on the results of psychometric tests. Simply discovering that a person has an aptitude for a particular occupation does not guarantee that they will be successful at that job.The mystique of psychometric test results means that they are frequently not discussed with those who complete them. In this sense there is a failure to use psychological testing humanely. Test scores can also be misused. The results of tests should not be used to withhold educational or occupational opportunities from those who may perform less well on tests of ability due to factors that have little to do with intelligence. In any instance, the results can be faked by the participant to influence the results in their favour, and so can be unwittingly misinterpreted anyway.Because of the cheapness a nd predictive success of many psychometric tests, there may be a failure to use other important information. Psychometric test results should ideally be used alongside other reliable information about a person, otherwise they may wrongly stereotype an individual. Furthermore, there are many cultural and sub-cultural issues that can arise when measuring IQ, which causes much controversy. At the extreme, IQ tests were used to keep out certain immigrant groups from the United States during the 1920s.Jenson (1969) suggested that genetic differences were the cause of consistently lower IQ scores observed in non white racial groups. Recent controversies relate to the systematic differences attained by different groups in society. Critics say these are the results of bias in test items. Typical examples relate to previously learned information and items using verbal information, typically English, which require indicant and writing. Even when tests are translated to the native language of the participants, questions are still raised over the cultural equivalence of certain items (Zindi, 1994).Even tests which explicitly attempt to be culture fair have been questioned. The Ravens Progressive Matrices test showed that the performance of Asian immigrants has been found to improve over a five year period by an average of 15-20 points, which demonstrates that minorities will be disadvantaged in taking them until they learn different ways of approaching them (Roth, 1990). In 1972, Williams produced the Black Intelligent Test of ethnic Homogeneity (BITCH) in an attempt to highlight cultural biases in test items, which was heavily loaded towards black minorities.Using this test, it is black people who tend to score higher than whites. Particularly in IQ tests that use visual cues, participants may misinterpret an action, and their own cultural biases produce expectations which can alter what they see. They may use methods derived from an alien culture (emics/etics) and may have a hostile reception which will bias their observations. Observations are made of a sample and may not be typical of the whole culture being studies. It is also wrong to imagine a culture as being a homogenous group of people differences within a culture may be as large as those between cultures.

Eveline By James Joyce and Samphire by Patrick OBrian Essay Example for Free

Eveline By James Joyce and kali by Patrick OBrian EssayBoth of these stories tell of women wanting to break out-of-door from tyrannic male influences in their lives. Eveline is fed up of working at basis and of looking after her father where as molly wants a life away from Lacy. But at the end of each story, neither woman is ne arr to her goal of a new life.The start of Eveline is very descriptive and gives the reader the judgment of her life so far. Although Eveline works around the house, in her nostrils was the odour of dusty cretonne. She was tired and these three words set the t bingle of the story for the reader.In contrast, Samphire opens with the uplifting white cliffs and the vicious sea. The wind brought the salt tang of the spray on their lips. This opening is also very descriptive but in a polar way to Eveline the sheer power of nature and the quiet and simple home. But both of these openings are effective in setting the scene for the story.Eveline lives at home with her father as her brothers and sisters were all grown up, her mother was dead. This last fact obviously had a huge effect on Eveline and her father, possibly make her father become violent, she sometimes felt herself in danger of her fathers violence. And now Eveline wants to go away like the others, to leave her home.Mollys problems or intentions about what she wants to do are not known about until near to the end. It is possible though to guess at what she is irritated about her husband Lacey. He had a high, rather unmasculine voice, and he emphasized his words. He is very persistent, three times he pointed it out patronising, how he had even to be a little firm childish, wagging his finger toilsome to be humorous, made a joke about the shop being a house of ill-fume but the tobacconist did not understand not attractive, the thin, fluffy hair that covered his baldness, and extremely image conscious, and how the people would stare when they brought it back.But it wasn t all easy for Eveline either. She had to put up with her father who said that she used to swash the money and that she had no head. She had hard work to get the house together and overall it was a hard life. But Frank was a totally different person, very kind, manly, open hearted compared to her violent father. Her family with Frank was going fine until her father found out the affair and had forbidden her to have anything to say to him. This is because he relies on her and that he doesnt want to lose. There is also the possibility that he is quite a stubborn man and that Frank is intruding on his relationship with his daughter.Throughout the whole story, there is the doubt or guilt factor that is preventing Eveline from leaving and going off to Buenos Aires with Frank. Now she was about to leave it (her life) she did not hap it a wholly undesirable life her time was running out, and that her father was becoming old lately, she noticed he would miss her. Then near to the fuck ing of the second page come the crucial facts about why she does not want to leave home the promise to her dying mother, her promise to keep the home together as long as she could.The plot of Samphire is that Lacey sees a clump of samphire on the edge of a cliff and is determined for Molly to see it. Once she has seen it, there is a great satisfaction from Lacey as he knows that Molly is scared of heights, heights terrified her, always had, but he pacify forces her to look at the plant. The next day Molly said she would like to see the samphire again much to the joy of Lacy. She obviously does this to keep him happy and possibly to keep him quiet for a little while. As they reach the top of the cliff and turn the path, Lacey cries out, it is still there. Oh jolly good. It is still there.As he stretched over the cliff to try and reach the plant, Molly stepped forward and tried to push him off the cliff, but as she pushed him she felt her arms unclouded like jelly. It is almost as i f in her heart she doesnt want to push him off. For a second the wind bore his body and the stick scrabbled furiously for a purchase on the cliff. He gets up, screaming at her, you pushed me Molly, you pushed me, you pushed me. Lacey is in complete shock as he realises what Molly was trying to do. Still she stood, stone still not listening to him. She marches off down the path, with Lacey following after her. Before he was leading the way, but now she is the dominant figure in their relationship. And still he is trying to believe that it was an accident but he was lucky that she didnt push him all the way off.The end of Eveline results in her doing what her heart feels is silk hat as well, just like Molly as she leaves Frank to stay with her father. All the seas of the world tumbled about her heart. It was a difficult decision but one that she had to make.

Edward and Adam role play Essay Example for Free

Edward and offer role play EssayThe piece did not have a title. As it was an assign manpowert we didnt name our play. It is called Edward and Adam role play, because in this word-paintings we show when Edward has just been captured and he meets Adam for the first time. Edward is really confused, and when Adam try to take root him down, he thinks that Adam is an Arab whos there to beat him up again.AIM OF THE PIECE I think that the important aim of the piece is to show how deuce men kept in captivity would react when they meet for the first time.Adam is an Ameri locoweed doctor, while Edward is an Irish journalist. Edward, is steady and thoughtful. A hard-living, hard-driven man, he is tormented by the regret that he has pushed away his wife and not taken the time to recognize his children, and now never may. He is a complex, charismatic, charming and irritating man, whose ruff weapons against despair and self-pity are quick jokes, biting humor and a healthy awareness of h is failings.When Edward is being taking into the cell he tries to rouse back, by expectorate at the Arabs. The reaction of the Arabs is shown with violence, and Edward get beaten up. When Adam sees what is happening he tries to help the parvenu arrived, but he gets beaten up as well. When Edward wakes up, he ears the voice of a stranger, that stranger is Adam, who is trying to reassure him that e reallything is fine. Edward first response is trying to get away from the chains, and trying to find a way expose of the jail. When he finally realises that hes locked up with a stranger, he starts screaming that hes Irish, and that hes country is neutral.In all this time Adam is trying to interrupt him, but Edward on the whole ignores him, until then he starts asking questions. What he hears, hes not what he expected. In fact he has been told that he would stay in the cell for an indeterminate time. In the scene there isnt much movement as they are both suppose to be chained up. The o nly movement we get in the scene is when Adam starts exercising, and tell Edward that he should do something as well, to keep his mind full. Edward is still really confuse and want to know more about his new friend. He keeps on asking questions, and they start to know each other better. The scene finish up when Adam tells Edward that hes not alone as he has got him to watch over him. We of course choose this ending by the title of the play.PRESENTATION The piece has been presented well, and my partner and I have make a exhaustively job as the piece was understood by everyone in the audience. As we werent able to use the stage once more, we used another space in the room. We planned the scene carefully, and we decided to have Adam sitting down lining against the wall, reading the Koran. When Edward is coming in we have both of the characters trying to fight back the Arabs but as both get beaten up they faint. When Edward wakes up, hes very scared as he founds out that he is chained . For a chip he thinks hes dreaming, but when he realizes that that is reality, we can feel the stress and the fear coming out of his voice. Adam is tries his best to welcome him in the cell. But how can you make someone welcome when you are kept in chain?Edward is really stressed and keeps on asking more questions as he wants to know more about what its happening. After a while Adam start getting exercising, but this only makes Edward more confuse and makes him ask more questions. When the twain men get to know each other more, Edward start to relax, and they start to talk normally and calmly, about everyday things, such as family, sports, jobs and so on.For most(prenominal) of the scene the two men are sitting down lining on the wall, talking.In this scene we had a big contrast between two different men, such as Adam and Edward.. Adam, is very calm, kind, and tries to reassure Edward. While Edward is very aggressive, as hes just been captured, and in first place he thinks that Adam is an Arab, and he doesnt trust him.STRENGTH AND WEAKNESSES The piece strength as weaknesses as well. Once again I think that my partner and I have done a good job, because we have done a original piece, which I think has impressed the audience, as we have explored the inner side two men who meets for the first time in a situation of hostages. We wrote a script of the piece so that we would have been able to remember the piece. I think that the main strength of this piece is that I had the opportunity to work with the same partner, and we put very good ideas together.Some of the weaknesses of this piece were that we couldnt act the piece on the stage, I think that it would have been more effective as we would have had more space, and we could have used the lights as well.PROBLEMS I HAVE EXPERIENCED The major caper in acting this piece was that I was suppose to calm down a man who has just been captured and thrown into a cell. I had to be very patient into the play as Edward ke pt on interrupting, and kept on asking questions.Looking back at the play I think that I have done a good job into acting Adam, and I also enjoyed it.

Research Design Primary Data Methods Marketing Essay

Research Design Primary Data Methods Marketing EssayTo determine Britains meaty growth and unexploited opportunities in caffeine foodstuffs Starbucks stooge question on first-hand information that isnt readily available. Starbucks having access to a rotary of information during its research has hire a research organization like Bruzzone. (Lamb C.W. et al, 2008). Also having to re-evaluate the veritable business activities, customers, product mix and store design to avoid closures and decline in the market share like in Australia and also America, in order to adapt in Britain they have carried out primary marketing research plan, to understand the consumer attitudes towards Starbucks, as followsSurveys The customers or the public are asked for their opinions. The demographics and departmentation taken into account. Examples include where the customers are asked questions slightly their frequency of coffee consumption. The answer being rated between criteria of options we gain a quantitative sagacity of information.Sampling A method where the validity of information can be established by selecting a random sample of candidates from the immaculate population. Non- Probability Sampling involves selection on a subjective basis and not computable, Being more dependent on the researchers personal judgment. Starbucks can wont this qualitative method to assess diverse information such as customer ethnicities, attitudes and brand equity. Also with convenience sampling Starbucks holds coffee tasting sessions, and diligent sampling methods which allow reaching a wider audience also to emphasize the culture and experience of Starbucks. (Starbucks, 2010)Personal Interviews Involves the interviewer asking various questions from the interviewee to understand and gain an insight of their behavior and attitudes also called word association. Although it gives valuable qualitative information it may be impractical to be carried out, due to the large number of Starbuck s coffee consumers, this research method being expensive and also time consuming.Consumer Panels Starbucks developed sites like Facebook, YouTube, Starbucks RED and MyStarbucksIdea.com where customers can share their thoughts with other customers as well as current employees (Starbucks, 2010).Observations The trained observer watches and records the behavior of the consumers. To key out and to understand the consumption patterns, Starbucks can use this method to learn more about the customers demographics, age, ethnicities, and their simple reactivity towards an advertisement having in mind the implication ofthis research technique.Focus groups Informal non-structured discussions among actual customers, qualitative research involving a moderator to understand the customers view point about the product, bell and the brand equity. Starbucks carries out online focus groups to reach customers easily in various geographical locations. Secondary Data methodsSecondary Research involves the use of data previously collected for other purposes. Information includes documents within the company such as annual reports, also the reports of the stockholders, media results and reviews are basic qualitative information available online and in other means, that can be accessed easily with more convenience also its significantly cheaper than primary information. Other methods IncludeGovernment records include a lot of information about consumer market, companies websites and records etc.This information will of highly valuable use to Starbucks because it helps them make important decisions like whether to expand specialty operations to consumers at shops, travel, work etc. Usually a cost benefit analysis is carried out at this stage.Consumer Records Starbucks keeps a record of customers personal and financial information which is acquired when customers get items using Starbucks Card or other forms. This data can be used to respond to customer service issues, create perso nalized promotions, and communicate with customers about their orders and/or specific job opportunities (Starbucks, 2010).Website Starbucks uses information about the use of website like the ISP, domain, browser, what pages are requested etc. The purpose of this is to ease access and convenience to customers and identify what is of interest to them by the pages they visit.1.1.5 ANALYZING AND PRESENTING THE FINDINGSOnce the information is collected the next step is analysis which involves interpreting and drawing conclusions from the collected information.Clean the data- The researcher first organizes the data and analyze by using different techniques in marketing research.Cross Tabulation- Its the degree of influence the independent variable upon the dependent variable, e.g. In Starbucks variable can be how strong the brand value and image of the company to its customers. The researchers can use such sophisticated methods like regression analysis, hypothesis testing, and measures of association.Perceptual Mapping- subsequently research customer views are plotted on a chart to understand the customers view on experience, product, price, etc. Starbucks can use this method to segment the market of customers.After the completion of Data Analysis the researcher essential prepare a report or communicate the findings with the management. The marketing researcher must ensure the results are credible and justified. This step involves the conclusion of whether Starbucks would be profitable and retain its growth in England in the long-run, and also include recommendations on how it could be achieved to guide the management. (Lamb C.W. et al, 2008).

Fiat Changing Business Environment Marketing Essay

parliamentary law Changing Business Environment Marketing Essay topThis state focus on the ordination group and analysis of its external business purlieu. It outlines the phoners background in terms of its history and product renovations, with major strategical milestones and key competitors. The operations in some of the tools used for the external analysis are the pestel and porters. As a result, strategic directions are proposed that will assist the FIAT group in sustaining and developing a successful performance in order to keep and improve its commercialise positions orbiculately. This report is alike concluded of enumerate of recommendation for the FIAT group.CONTENTS1 ABSTRACT2. INTRODUCTION2.1 INTERNAL ENVIRONMNET2.2 EXTERNAL ENVIRONMENT3. MICRO-ENVIRONMENTKEY COMPETITORSCUSTOMERSSUPPLIERSPUBLICPRODUCT AND SERVICES4. MACRO-ENVIRONMENTPOLITICAL square upECONOMIC INFLUENCESOCIAL INFLUENCETECHNOLOGICAL INFLUENCEENVIRONMENTAL INFLUENCELEGAL INFLUENCE5. COMPANY BAC KGROUNDMISSION AND VISION parameter OF FIAT GROUPHISTORY6. turn out ANALYSIS7. RECOMENDATION8. CONCLUSION9. REFERNCES2. INTRODUCTIONBusiness Strategy is proposen as one of the most important areas within Fiat group. It burn besides be defined as per Johnson Scholes and Whittington (2008, p.3) as the direction and scope of an brass instrument over the long term, which achieves advantage in a ever-changing environment through its configuration of resources and competences with the aim of fulfilling stake guideers expectations. As can be seen, strategy is a complex field and inevitably connected to Fiat companies success or failure. Thus it is vital for the organisation to constantly evaluate and adapt its strategy in order to be successful (Grant 2005 p.7)External and Internal strategic outline of Fiat hostThis part focuses on fiats performance by analysing both the external and internal environment of the keep company. External environmental forces refer to the macro-environ ment, the pains or sector, and the competitors that affect an organisation (Johnson, Scholes and Whittington, 2008). Equally important as the external environmental scanning is the analysis of a companys internal environment to break its expertness and weaknesses (Hunger and Wheelen, 2009).This is also referred to as strategic capability which is defined as the resources and competence of an organisation needed for it to survive and prosper (Johnson. Scholes and Whittington 2008, p.95) for this analysis, the focus is on the car manufacturing in the UK trade in general, and the small car sector in particularBusiness environment encompasses all those factors that affect a companys operations, and includes customers, competitors, stakeholders, suppliers, industry trends, principles, different government activities, social and economic factors and technological developments. (Business dictionary, 2010).Basically business environment is segregated in between two categoriesInternal environmentExternal environment2.1 Internal EnvironmentThere are various components which particularly change the behaviour of employees. Events, Conditions andfactorswithin an organization are few of them.Theiractivitiesandchoices are beneath influence. Factors that are frequently considered part of the internal environment include theorganizations heraldic bearing statement,leadershipstyles, and itsorganizational culture. Internal factor which occur inside the company are management, manpower, run-in material, machine, money.2.2 External EnvironmentEXTERNAL ENVIRONMENT is factor essentially outdoor(a) the control of organizational members. Conditions, trends, and forces are few enlisted factors. External environmental scans are conducted in operations to identify and analyse important factors in the external environment. This analysis is often a critical aspect in all business or strategic plans.External environment are classified into two major parts1. Micro-environment2. Macr o-environmentMICRO-ENVIRONMENTKEY COMPETITIONERSFiats key competitors are the French companies Renault and PSA Peugeot Citroen, and the German Volkswagen AG (Hoovers, 2010).Volkswagen (VW) is Europes number one carmaker with an annual production of more than than six billion car, trucks, and vans. The company operates in 153 countries and aim at position itself as the global economic and environmental leader among motorcarmobile manufacturers (Volkswagen Group, 2010) PSA Peugeot Citroen is present in 160 countries, and is currently focusing on its development in high- potential difference markets such as China, Latin America and Russia. On 2009 the company produced more than 3 million vehicles (Peugeot Citroen, 2010). Renault is present in 118 countries in sold more than 2 million vehicles in 2009 (Renault, 2010). Main competitors in UK are Ford and Toyota.CUSTOMERSCustomers play an important role in business environment. They are the key monitors on whose basis an organisation acts upon. They are the relation in between different business enterprises who purchase the services and products to their satisfaction (Collin English dictionary, HarperCollins Publishers 1991, 1994, 1998, 2000)SUPPLIERSAffiliations with the companies that supply your business with goods and services,(Grant, Scholes 2007). As a ontogenesis company, Fiat group focus on one of their factor of suppliers price. And price is considered important when you are selecting suppliers to assist you as you grow your business. A cleric service which act as a substitute providing goods and raw materials available to achieve the need of demand proposed by the company.PUBLICPublic are the targeted market components or individual who persuades interest in the business or the products and services. They capitalise pcts in market. They may be directly or indirectly active to open market (Collins Thesaurus of the English Language Complete and Unabridged 2nd Edition. 2002).PRODUCTS AND SERVICESThe Fia t Group is subdivided in different business units (automobiles catch up withing the biggest business unit agree to worldwide revenues (Fiat Group, 2010).The Automobile business unit produces and sells cars globally under the Fiat, Alfa Romeo, Lancia, Fiat professional (light commercial vehicles) and Abarth brands. Additionally, Mascerati and Ferrari are also part of the Fiat Group (Fiat Group, 2010).MACRO-ENVIRONMENTPESTEL AnalysisThe macro-environment can be determined by using the PESTEL analysis. The PESTEL framework is an analysis tool that outlines factors affecting the companys strategy, and allows the identification of key drivers of change (Johnson, Schnson, and Whittington, 2008).Political influencesGovernment regulation the UK and the EU have the strictest regulation concerning emissions.Issues with emissions are highly volatile as if the manufacturer does not abide by the standards it will translate into higher streamlet cost for the customers and likely to discourage them from buying.Economic InfluencesRecession resulted in change magnitude unemployment and lower acquire power of customers.Increased interest rates in swan loans for consumers.Rising prices of raw material, e oddly for steel (Star, 2010).Rising fuel prices.Social influencesChange in consumers buying pattern due to the recession customers of more witting of the struggling car market and strive for better deals (e.g. Fiat 500 is priced with a high premium above the industry average for such a car).Small car image and partly bad reputation of brand name.Technological InfluencesInnovative engine room deriving from the Japanese and German car market.Rapid, high-quality inventions and developments from competitors, especially from key players like BMW , Volkswagen , Mercedes, etcEclectic-car (e.g. from Renault- Nissan) are not produced by Fiat yet.Environmental InfluencesEnvironmental awareness of customers coupled with snarly government regulations construct a tough market for Fi at, as all main competitors aim at producing eco-friendly cars with low of CO2.The peak anoint scenario will affect the whole self-propelled industry, as oil is a finite resource.Legal InfluencesEU competition laws.Although Fiat is kat oncen as a producer of eco-friendly cars ( Automobiles Review 2010) tougher car emission laws could lead to increased production costs of cars.5. COMPANY BACKGROUNDFIAT is a word wide operating Italian automobile manufacturer, engine manufacturer, financial and industrial group based in Turin in the Piedmont region.All though the FIAT group is present in many countries around the globe, its market position is especially good in Europe and Latin America.EUROPELeading automaker in EU.Faced sales decrease in 2008 due to economic environment.Current market shares in UK is 4.02%USAModerate market shares in US (until) recent alliance with Chrysler last year and Canada market.These two markets are currently considered as the biggest auto market in the wh ole world.ASIANo significant market establishment of Fiat in this market. Some key players in this market are Suzuki and Tata motors.The Asian market is also an emerging market and is untapped market for Fiat.LATIN AMERICAExceptional high sales in Latin America specially Brazil. Fiat market share in Brazil is 25.5% as of may 2010.(Auto trends, 2010 fiat 2010 European motors news, 2010)5.1 MISSION AND VISION STATEMENT OF FIAT GROUPFIATs mission statement says FIAT is an automotive-focused industrial group and design and manufactures automobiles, trucks, wheel loaders, excavators, telehandlers, tractors and combine harvesters. In terms of its vision, the FIAT group, states Innovation has an important place among the FIAT groups shopping mall values and beliefs. Because the all way to meet the challenges of the future is to be innovative innovative in everywhere and in every way. FIATs aim is to strike the oddment in experience, creative and technology (FIAT group 2010).5.2. HISTORY The FIAT group (Fabbrica Italiana Automobili Torino), establishment in the year 1899 was one of the founders of the European Automobile Industry. It was developed under leadership of Giovanni Agnelli and made a successful presence in the Italian market as well as the international market. The FIAT group is now managed by Serigo Marchionne, who is the CEO presently. The Agnelli Family still controls FIAT by owning 30% of the shares for the FIAT group.Right from the start, the company had a strong propensity for the international expansion and innovation. The company thriveed outside Italy in 1908 when FIAT Automobile Co. was founded in the United States. In the meantime, Fiat also expanded to new sectors. In 1958 production started emergence enormously and Fiat set up new manufacturing plants aboard. In the 1990s the company escalated its expansion into international markets to cope with crisis, and achieved over 60% of its turnover outside Italy. Because of aggression competition, Fiat concentrated on developing markets and was prompted as an innovation brand at affordable prices. Today Fiats products are sold in more than 190 countries around the world (Fiat, 2010). Although the Fait Group engaged in many sectors, it redefined its core business area in 2003 by again focusing on the traditional automotive sector. As a consequence, certain business no longer considered strategic such as the Aviation and Insurance Sectors were sold (CSR Globe, 2010). The company returned to their first mission to produce attractive, stylish cars with improved quality and exciting engines, accessible, focusing on a continuous overhaul of its products, on technological investigate and constructive relationship with the customer (Fiat, 2010).In terms of its revenues and trading profit, the Fiat group is currently facing some severe decline as shown in figure 3. Revenues declined from almost 60 million down to 50 million Euros in 2009, and trading profit even declined to less t han one third compared to 2008 (Fiat Group, 2010).SWOT ANALYSISA SWOT analysis explores the relationship between the between the environmental influences and the strategic capabilities of an organisation when compared with its competitors. (Johnson, Scholes and Whittington, 2008, p.118). With the help of the SWOT Analysis tool, it is possible to identify the strategic fit between the organisations internal and external capabilities and accordingly determining alternative strategies. By doing a SWOT analysis for the FIAT group, the companys strengths, opportunities, weakness and threats can be outlined.SWOT Analysis for FiatStrengthWith a brand name established over a decade, Fiat is known for its strong hold in the small cars segments and excellence engine technology. It also enjoys a huge brand portfolio including Ferrari, Mascerati, Alfa Romeo and Lancia (Fiat UK, 2010).According to the SMMT data survey, the UK market has shifted towards the small cars recently (SMMT UK, 2010).Fia t has the potential of producing innovative products, which has been the companys driving force since the very beginning.Fiat is the only automaker offering highly fuel-efficient cars and has the lowest CO2 emissions in Europe at 127.8g/km (Automobile Review, 2010) compared to the key players. Thus, Fiat is an organisation highly committed to environment sustainability and making a difference.Fiat stands 8th in the ethical ranking in the automotive industry, which pushes the brand image and reputation (CSR International 2010).WEAKNESSFiats main focus on small cars segment only has been the reason for its low market share in UK/Europe.As an approach to increase their sales, Toyota is focusing on building consumer confidence. Whereas Fiat focuses on new innovations and introduction of technology, but to an extent it fails to consider what their customers expect.OpportunitiesThe Asian economy still has a lot of untapped potential, which FIAT can look into.Recent alliance with Chrysler who has appointed 130 dealers in US to represent FIAT is a good opportunity for the Fiat brand to market itself (Just Auto, 2010).Due to Fiats innovative technologies, there is an opportunity for it to tap other markets as well as develop new market segments.ThreatsToyota and Ford remain two of the strong competitors for Fiat. With Toyota launching at least 18 new models in the European market 2009, it poses a major threat to Fiats market share. Toyota currently has a market share of approximately 5.01% in the Uk( Mad UK, 2010).The recession has reduced the purchasing power of the customers in the last couple of years, which has resulted in a drop in demand for new cars.RecommendationAfter conducting the different environmental analysis for fiat group, it is now possible to recommend strategic options available to the company.In general, it is recommended for the Fiat group to follow which adapt differentiation and low price congeneric to competitors. This combination will help the company the gaining a strong competitive advantage. Fiat could move towards a low cost focus strategy in the emerging Asian markets. At the same time it can further tap the US market. This will also increase Fiats market share globally. By applying the hybrid strategy, the Fiat group is also able to capture the untapped Asian market with its cost and fuel efficient cars like Punto, 500C, Grande Punto, Linea etc. By focusing on improving its market share, Fiat will be able to gain economies of sale by cost savings. This is turn will succeed resources to finance its RD sector, which will give way for new highly efficient products for the markets, thus generating higher margins which will again increase Fiats market share.Fiat could also move towards offering low cost cars to its customers by expanding in the emerging Asian markets.It may also be recommended to tap the US market (untapped).It should expand its activities in RD (Research and Development).The above strategies will help the Fiat group increase its market share not only in the UK but globally. It will also increase its economics of scale. Recommendation can also be given for the strategic development of particular products in the UK market. The GE-McKinsey Matrix for the Fiat Automobile Group in the UK, and its application to the strategy guidelines based on the directional policy matrix, also allow for the recommendation of future strategies. As a result of this analysis, the following(a) strategies can be recommendedFor the Fiat 500, product investment and growth are required because the market is growing and if the business unit continues to invest in the market, it should see itself sustaining its growth.For the Fit Bravo, selective growth would be useful, as this would allow Fiat to be more focused on the needs of the market.For the Fiat multipla, the harvest / plunder path can be recommended, as this would allow Fiat to keep their existing market share and diversify in due course.CONCLUSIONT his report focused on the Fiat Group and its current performance. An external and internal environmental analysis was conducted critically, which allowed for the recommendation to Fiat. Based on the various strategic analyses do in this report, it can be suggested that the Fiat Group needs to adopt new strategies for the future. If the above mentioned recommendation combined and implemented successfully, they will not only help to sustain and improve the companys business performance, but also improve its market position compared to key competitors in the automotive industry. With the rapid changes in technology and innovations, it is important for the Fiat group to be customer focused.